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"None of us has it all"
Sheryl Sandberg
What is it?
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Gravitas is the ability to command respect and exude authority through presence, confidence, and clarity.
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Impact is making a strong, lasting impression by communicating with conviction and purpose.
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Influence is the power to shape decisions, inspire action, and drive outcomes through persuasion and credibility.
Why Is It Important?
This Is A Critical Skills Gap
Something you're not taught in college or business school: how to develop Gravitas, Impact, and Influence. Yet, these are essential qualities for leadership and high-impact roles—yet only one-third of those who need them actually possess them.
An absence of it, carries a cost...
The cost to the individual
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Not being taken seriously
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Reaching a ceiling
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Being overlooked for promotion
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Missing out on career-defining opportunities and top-tier roles.
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Being passed over for leading high-profile projects.
Struggling to earn respect and recognition.
Facing challenges in securing promotions.
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Not being taken seriously.
The cost to the business
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Failing to win customers
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Missing out on higher value contracts
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Stagnation over innovation
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Lost Revenue: There’s a direct cost to businesses of missing out on winning a greater number of contracts, winning higher value contracts, increasing spend particularly with respect to taking relationships to a higher, more strategic level and for example a customer spend from $/£/Euro 250K to $/£/Euro 2.5M.
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Continual Improvement: There's also the cost of stagnant innovation when individuals can't champion change or secure buy-in for ideas, limiting progress, competitiveness and growth.
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Productivity and replacement costs: Linked to replacement hires are compounded by challenges in attracting and retaining 'A' players, leading to higher attrition, hiring mistakes, and diminished performance.
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Build Skills To Impact Any Room
Many in leadership and high-impact roles struggle to command attention, influence decisions, and inspire action.
They fail to build rapport, energize a room, or create lasting connections—weakening their ability to lead effectively. This comes at a personal cost and a significant cost to the business.
At the heart of successful leadership is one defining factor: Gravitas, Impact & Influence.
These qualities aren’t just innate—they can be learned.
We'll Show You How
How to Get the Most from This
Some of these insights will feel familiar, others may be new—or simply things you’ve not acted on yet. Expect a few to really resonate, whether for you, your team, or someone in your wider circle.
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This guidance is designed to be browsed. When something strikes a chord, note it down—use your favourite app, journal, or sticky note. Set reminders to revisit key ideas in the days, weeks, or months ahead.
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Put them into practice, and you won’t just elevate your own performance—you’ll lift those around you too.
Managers Pack
As a leader, your team's ability to command respect, drive decisions, and inspire confidence directly impacts business success. When gravitas is lacking, opportunities are missed, influence weakens, and credibility suffers—affecting client relationships, team performance, and career progression. These insights provide practical strategies to identify, develop, and elevate these essential qualities within your team.
Contact
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